
Social Media
I've spent five years living and breathing social media.
Producing, scripting, filming, and editing content that actually performs. I've been responsible for growing and running an account with over a million followers, and led entire social campaigns end-to-end, including a full product launch campaign for Tesco products with BOSH!. I understand the algorithm and I know what makes people stop scrolling. That instinct shows up in consistently above-100% APV metrics across short-form, long-form, podcasts, and press junkets. I know what people want to watch before they do.
Here are some of my favourite examples.
Shortform
Longform
Launch
Campaigns
At BOSH!, I ran multiple social launch campaigns from the ground up, covering Tesco product ranges and cookbooks. By the time I was handling the second Tesco launch and a seasonings range, every stage was mine: the concept, the script, the filming, and the edit. Below are some examples of the campaigns I've had a part in.








Brands
Over the years I've had the privilege of creating content for some exciting brands, from household names to emerging favourites. The brands below represent a range of that work across food, tech, lifestyle, and beyond.






















